Task 1A – My Car

“Styles come and go. Good design is a language, not a style.” – Massimo Vignelli


Designed by British-Greek automobile designer, Sir Alec Issigonis in 1959, the Mini quickly became an icon of the 60’s.

British origin at heart, the Mini went about to sell throughout a vast majority of countries, including; Spain, Japan, France and Germany. Throughout it’s 41 years of production (1959-2000), the Mini has become a car manufactured by a handful of companies, including; BMC (British Motor Corporation), British Leyland and Rover Group.


My personal Mii could be a 1996 Rover Mini MK VII. Fabric seats, white racing stripes and British Racing Green paint, would compliment the extra headlights and 1960’s style wheel arches. Right hand drive, 4 seats, 2 doors, manual gear box and a petrol engine is what I would be if I were a car.

This specific car was chosen, due to it’s fully reliable nature, unique style, shape and design. The web-known and memorable mould is covered in dings, dents, bangs and scratches, just like me.

“When I designed the Mini, people said ‘It’ll never sell. It’s too expensive for what it is’. I was told I could use any engine, but it had to be one in production. It was a good, sturdy little engine but by today’s standards very expensive to make.” – Autocar: Genius Today, August 25, 1979



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